buyer's guide
Karlen McLean, ABOC, NCLC
SPECTACLE LENSES
Visual Armor
Younger Optics introduces NuPolar Trilogy—Visual Armor lenses that combine NuPolar polarized technology with Trilogy Trivex material. Trilogy is based on research developed for the military, resulting in impact protection, superior optics, light weight, and chemical resistance in one lens material. NuPolar polarized technology blocks blinding glare and offers color conformity and consistency, superb adhesion, and true curve control with high polarized efficiency.
INFO: www.nupolar.com, www.trilogylens.com
Free-for-All
Seiko Optical Products of America has added clear 1.74 high index material availability to all Seiko-branded Succeed and Supercede Internal Free Form Progressive Lens products. The addition of clear 1.74 high index lenses gives more flexibility to meet patient needs for cosmetically attractive, thin lenses, according to company representatives. The lenses are compatible with high-quality AR coatings.
INFO: 800-235-5367, www.seikoeyewear.com
Papillion Soars
Papillion, an interactive AR demonstration tool, is now available to ECPs. The creation of optician Neil Kabinoff, this hands-on visual aid uses anti-reflective glass to encourage patients into try to remove a butterfly from an enclosed shadow box. A demo of Papillion in action can be viewed at www.butterflybox.net, with an explanation of the simple process. Each kit includes an instructional DVD.
INFO: 888-802-2021, www.butterflybox.net
HIGH-DEFINITION POLARIZED
Ophthonix has launched iZon Polarized Lenses, designed for consumers who want a level of vision that maximizes performance and enjoyment of outdoor activities. As with all iZon lenses, iZon Polarized Lenses are customized to the patient's iPrint as measured by the company's Z-View Aberrometer. Coupled with the firm's proprietary algorithm, these measurements help determine the best sphero-cylinder fit for the back surface of the lens, correcting higher-order aberrations. Polarization helps improve visual contrast and clarity while reducing glare. iZon Polarized Lenses are available in single vision or PAL designs in 1.60 index with premium scratch resistance, AR, super hydrophobic, and 100 percent UV blockage. Colors are gray and brown. INFO: www.izonlens.com
TOOLS
Pure as Purity
Practical Systems, Inc. (PSI), now offers the new Purity Polish Pad, an environmentally friendly polish pad that uses natural rubber, fewer dyes, and new manufacturing technologies to keep slurries cleaner and reduce polish carry-out. High-density fibers keep the polish on the lens, enabling reduced cycle times on all lens materials. The pad's balanced foundation of strength and firmness makes for easy application and one-piece pad removal from the lap. Purity polish pads are available in both seven and 16 petals and in low-tack and high-tack adhesives.
INFO: 800-237-8154, www.LookToPSI.com
Rule My World
Western Optical Supply now offers the #2069 PD3 Multi-Rule. The scales can be used to measure binocular PD, monocular PD, seg heights, and the frame's bridge and eyewire dimensions. The pinhole occluder helps test visual acuity. The ruler is 7-3/8" long by 1" wide and sells for $3.25.
INFO: 800-423-3294, www.westernoptical.com
Stare Décor
Low profile, High Design
Fashion Optical Displays has expanded its customer-favorite Legacy furnishings line. A variety of low-profile wall displays and credenzas designed to complement the built-in look of the original line allow more options when working with tight corners, smaller spaces, and slimmer budgets. Available in dark mahogany or new cherry hardwood (pictured), the wall displays are available in several widths and feature the Concorde frame support system. Matching islands, dispensing stations, and showcase ensembles are available to complete the look
INFO: 800-824-4106, www.fashionoptical.com
COMPUTERIZED SOLUTIONS
Online Powerhouse
Innereactive Media, a optical marketing specialist, showcases Innexus, a subscription-based website solution designed to help ECPs create custom-branded websites for an online presence. Permission-based email marketing tools enable practices to send eNewsletters, iCards, and online promotions. Innexus' iControl content management system is flexible, easy to use, and empowers ECPs to update their websites as they choose, including editing text, adding pictures, and uploading files such as PDFs, text documents, and video clips. A virtually unlimited number of pages and subpages can be created.
INFO: 616-682-9370, www.getinnexus.com